Within the last edition of the suppliers fair FIMEC, held last March, in Novo Hamburgo/RS, Brazil, the CONCEPT FACTORY was held, an initiative of FENAC, IBTeC (Brazilian Institute of Technology for Leather, Footwear and Manufactures) and COELHO Asesoría Empresarial.
The project, unique in the world, allowed visitors to the fair to observe, in real time, the factory in operation, producing footwear. The objective was to generate an exclusive experience to accompany the workforce, and all the technologies and materials used in the production of footwear.
There were 3 footwear manufacturing lines of the PAQUETÁ and AREZZO brands, which had the participation of students from SENAI -Footwear Technology Institute-, who demonstrated the level of training received.
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