

Driven by the particular situation currently facing the Argentine economy, where footwear consumption has declined significantly and, consequently, purchases by retailers have decreased, the Chamber of the Footwear Industry of Buenos Aires -CIC-, has organized a commercial mission aimed at bringing footwear offerings closer to regional markets across Argentina.
The first selected location is the city of Tucumán, which has broad coverage across much of the center and north of the country (NOA).
The presentation will take place on August 25 and 26 at the Carlos V hotel in San Miguel de Tucumán, from 11 a.m. to 8 p.m.
The event will feature the participation of numerous exhibitors from the latest edition of EFICA, along with new interested companies that are being added to the list. On this occasion, footwear from different lines will be exhibited, responding to demand for the upcoming Spring-Summer 2026/27 season.
The organizing Chamber has distributed invitations in advance to a long list of retailers from the region, in order to achieve strong attendance at the presentation.
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