EFICA Spring-Summer 26/27 now has a date and venue

In late June, Argentine footwear factories and brands will have the opportunity to showcase their new collections for the Spring-Summer 2026/27 season.

The venue will be the former Costa Salguero Center, now renamed BA Ferial, under the new concessionaire Exponenciar S.A., part of the Clarín and La Nación group, which has announced an ambitious remodeling plan.

This edition is expected to host between 150 and 200 manufacturers from across the country, mainly from the production hubs of Buenos Aires, Córdoba and Santa Fe, while buyers from throughout Argentina are also expected to attend.

A key aspect will be the presence of foreign operators, who will be invited by the organizing body -CIC, Chamber of Footwear of Buenos Aires- following the interest generated by Argentine products as part of an internationalization process.

To support this objective, various business matchmaking rounds will be held between buyers and exhibitors to facilitate deals.

Imported footwear will also be part of the offering and will be represented by domestic exhibitors that work with those product lines.

Within the crisis affecting Argentina’s footwear industry, driven by declining consumption, renewed expectations have recently emerged in the domestic sector, due to the easing of the import wave and the need for locally made products to become more competitive.

The realization of EFICA Spring-Summer 26/27 has once again placed the commercial, production and strategic dynamics of Argentina’s footwear industry on the agenda. In this context, SERMA supports the dissemination of the main trade fairs, launches, brands, manufacturers and suppliers in the sector, connecting companies with a professional, segmented audience across the country and abroad.

If your company will participate in EFICA, launch a new collection, present products or strengthen its positioning in the industry, SERMA offers editorial, advertising and digital spaces to boost your visibility before, during and after the event.

Contact us to promote your brand, your products or your presence at the fair through print SERMA, website, social media and digital catalogs.
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