LORENTINA plans to open stores in Barranquilla and Medellín
The established women's footwear brand, based in Bucaramanga, Santander — one of Colombia's main leather footwear manufacturing centers — has announced plans to establish stores in Barranquilla and Medellín to expand its presence in the domestic market.
LORENTINA was founded and is managed by entrepreneur Lorraine Rojas. Most of its footwear is manufactured using genuine leather, with components and accessories imported from Brazil. The company produces and sells approximately 6,000 pairs per month, of which 4,500 are distributed through wholesale channels and 1,500 through direct sales via digital platforms and physical stores.
It also exports a portion of its production to Panama and the United States. Regarding growth expectations, Lorraine stated: “We expect a 30% increase by the end of the year.”