

After opening its 100th store in Bogotá, the Colombian footwear brand CROYDON announced the creation of its new e-commerce platform NEXT STEPS, which is the starting point for regional expansion into countries such as Ecuador, Panama and Peru. The objective is, as a first step, to strengthen its international presence before making larger investments in physical structure in those countries. For now, the products are marketed through authorized distributors. The company has its own production in La Sevillana, Bogotá, where industrial boots are manufactured, and imports footwear and components from China and Brazil.
CROYDON is carrying out an ambitious program to increase exports by 50% in 2026, with the goal of exceeding 200 thousand pairs per year.