CROCS aims to open 40 stores in 2026/27
The US brand is preparing to expand its retail network through the opening of 40 new stores and the remodeling of existing locations. Its operator, Uruguayan retail group Gretel Internacional, currently manages 30 exclusive CROCS stores in different cities across the country, including Lima, Arequipa, Trujillo, Piura, Chiclayo, Cusco, Huánuco and Iquitos. The initial direct investment planned for the expansion is around US$ 800,000, plus US$ 150,000 for each monobrand store.
The strengthening of the official platform, crocs.com.pe, will enable click-and-collect logistics integration across all of its stores nationwide.