BATA donates 1 MILLION PAIRS of shoes
The leading company in the international footwear industry has committed this aid to personnel who are affected in the daily fight against the coronavirus pandemic, mainly in areas where the company has operations.
The donation will reach various countries in Europe, Latin America, Africa, Asia-Pacific and India.
“During these unprecedented times, BATA is committed to doing everything possible to ensure the health and safety of our employees and consumers, to continue to serve our consumers in the best possible way, and to take significant measures to help communities in need and people on the front lines", said Alexis Nasard, CEO of Bata. "Now more than ever, we are committed to maintain our values and improving the lives of our consumers, employees, suppliers, customers and communities".
Since the start of the outbreak, BATA through its "Heroes BATA" initiative, has been working with its foundations and charitable partners, with government entities and with other organizations to respond to the COVID-19 pandemic, in countries as diverse as India, The Czech Republic, Bangladesh, Pakistan, Colombia, Italy, Kenya, Zimbabwe, Chile, Peru, Thailand and Malaysia. BATA produced and donated face masks, face shields, and protective equipment (PPE) for health workers, as well as donated food, health products, or funds through its “Child Support Program” and the “BATA Shoe” Foundation.
Founded in 1894, BATA is one of the world's leading shoe manufacturers, designing comfortable and stylish shoes at affordable prices. It is a family business that sells more than 180 million pairs of shoes a year in 5,800 stores, and produces locally in 22 factories on five continents. BATA operates in more than 70 countries, with a staff of 35,000 employees.