AWANA implemented "Design Express" in international fairs

The Brazilian brand of women's footwear, with commercial offices and industrial plants in different countries, specializing in sales by large volumes and private label (façon for brands), created a space for model developments at its stand at the last edition of the fair EXPO RIVA SCHUH in Italy. The "Design Express" system had two designers who received the main international clients to attend to the modifications required in the models of the basic collections. The service meant that buyers acquired the right product for their needs, while for the company it meant boosting its sales.

The AWANA group produces in Brazil, China and India and sells in Europe and the United States. The total annual manufacture is 3 million pairs, with its own design and of brands.